Some Nice News For HDNet
FIRST HIGH DEFINITION TV RATINGS PUT HDNET OUT IN FRONT OF THE COMPETITION
HDNet Movies and HDNet's Original Programming Slate Lead the Way
FOR IMMEDIATE RELEASE
Dallas (July 10, 2007) - According to TNS Media Research of set top box
data in a major market, HDNet's two all high definition networks, HDNet
and HDNet Movies achieved a record share of the high definition viewing
audience.
According to the real time data captured by TNS Media, the HDNet
networks excelled in all weekday and weekend dayparts. HDNet's share
of the high definition viewing audience for the week ending July 1, 2007
is as follows:
Weekends – All Day - 8.6 %
Weekends – Primetime - 7.8%
Weekdays – All Day - 6.1 %
Weekdays – Primetime - 6.3 % ***
HDNet outperformed all other HD-exclusive networks in all dayparts, and
beat both cable and broadcast simulcasts on weekends (including DISC HD, KTLAHD, ESPN HD, TNT HD, PBS HD, UniHD, MTVHD and for the whole day on this weekend, FOX HD).
"We are excited by the performance of HDNet and HDNet Movies," said Mark
Cuban, president and co-founder of HDNet. "It's obvious that our lineup
of original programming, led by "Dan Rather Reports", Friday Nights'
"Guys Night In" our "InFocus" series of documentaries coupled with HDNet
Movies' stellar lineup of Original Movies from HDNet Films and our
unique Sneak Previews of theatrically released motion pictures, before
they reach theaters, is resonating with high definition viewers"
About HDNet
HDNet (www.hd.net) provides viewers with the best in original comedy,
drama, news, sports and music programming.
HDNet is your exclusive, high-definition home for popular, critically
acclaimed original programming, including television's only HD news
feature programs "HDNet World Report", "Dan Rather Reports" featuring
legendary journalist Dan Rather and "NASA on HDNet" (presenting live
shuttle launches through 2010). HDNet presents championship sports
coverage featuring the National Hockey League, Major League Soccer,
NASCAR Grand National Division, NASCAR NEXTEL Cup re-broadcasts, boxing
and Mixed Martial Arts; groundbreaking music programming with the HDNet
Concert Series featuring leading artists and bands including U2, Black
Eyed Peas, Gwen Stefani and more, plus original music programs "Sound
Off with Matt Pinfield", and "True Music w/Katie Daryl"; entertaining
interview shows including "Face 2 Face with Roy Firestone" and "Higher
Definition", in addition to fun and irreverent lifestyle programming
including "Geek to Freak with Dennis Rodman", "Deadline!", "Art Mann
Presents", and "Get Out!" HDNet is also the exclusive high-definition
home to the critically acclaimed and award winning programs such as the
Emmy Award winning "Arrested Development", "The Black Donnellys",
"Blade: The Series", "Star Trek: Enterprise", "Dead Like Me",
"Smallville", "Joan of Arcadia", "Boomtown" and "Andy Richter Controls
the Universe".
HDNet Movies also features a wide selection of major studio theatrical
releases – all uncut, unedited, and appearing in their original aspect
ratio so that HDNet Movies viewers get the best possible home theater
experience.
Only HDNet Movies exclusive "Sneak Previews" bring feature films to
viewers before they premiere in theaters! Some of the HDNet Movies
"Sneak Previews" have included the Academy Award nominated "Enron: The
Smartest Guys in the Room", Toronto Film Festival nominee "The War
Within", and "Bubble", the first of six movies by acclaimed director
Steven Soderbergh and produced exclusively for HDNet Films and, most
recently, "Broken English", from Zoe Cassavetes, starring Gena Rowlands,
Parker Posey, Drea de Matteo and Griffin Dunne. Upcoming Sneak Previews
include "Quid Pro Quo", starring Nick Stahl and Vera Farmiga, "Hunter",
the story of the life and death of infamous gonzo journalist Hunter S.
Thompson from director Alex Gibney and producer Graydon Carter,
"Cashback", written and produced by Sean Ellis, "Flawless", starring
Michael Caine and Demi Moore, "Closing Escrow", a real estate
mockumentary featuring April Barnett and Allen Friedman, and "Mr.
Untouchable", a documentary film about Leroy 'Nicky' Barnes who was the
black Godfather of Harlem in the 1970's. Many more are to come.
Launched in 2001 by Mark Cuban and General Manager Philip Garvin, the
HDNet networks are available on AT&T, Bright House Networks, Charter
Communications, DIRECTV, DISH Network, Insight, Mediacom, Time Warner
Cable, Verizon and more than 40 NCTC cable affiliate companies. For
more information visit www.hd.net.
** TNS Media Research, Anonymous Digital Return Path Set Top Box Data, the
week ending July 1, 2007. HDNet and HDNet Movies share combination.
###
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Reader Comments
(Page 1)2. "HDNet outperformed all other HD-exclusive networks in all dayparts."
what networks did you beat?
Posted at 2:13PM on Jul 10th 2007 by Matt Rutledge
3. Outstanding news.
In referance to my comments on Metcalfe's, HDNet has established strong content based programming. The demand for some of your programming is amazing. The NHL is a very VERY high quality product! MLS is very popular with 6-25 year olds (which ironiclly is the next generation of T.V...HDTV Owners). Nascar Grand National Division is a more personal/regional version of racing attracting local fans, Dan Rather, like Ronald Regan, even if you don't agree, good man always make you think. Music, movies, the whole line up is strong.
The only thing that would make HDNet unsurpasable, more personalised programming. Make athletes, artists, actors, projects and news more real by more intimate interviews in real life settings.
That is where 8 of my T.V. ideas reside, but you have to contact me for the pitch :)
Posted at 2:20PM on Jul 10th 2007 by Jerry R. Reynolds
4. So, when do you think, if ever, Comcast will pick you guys up?
Posted at 2:26PM on Jul 10th 2007 by Brent
5. I read Blog Maverick because regardless of whether or not I agree with you nearly always you have something interesting to say. Or at least something more engaging than a cut-and-pasted press release. If you don't have time to add your own commentary, Mark, at least delete the boilerplate.
Just my two cents. Cheers.
6. Good to see HDNet taking off for you Mark. I know the concept is sound and think you guys are starting to see the fruits of your labors. I remember designing infrastructure for your Broadcast.com Data Centers when there was not much to them. Just wondering do you ever talk to Patrick Seaman any more?
Posted at 4:38PM on Jul 10th 2007 by Jack Spirko
7. Congrats Mark. You guys are the fastest growing company in an already fast growing market. Sounds like you guys are on top of the HD world, any big buyouts in the works? Also I'm not to sure that "Andy Richter Controls the Universe" is really a positive for the network.
Posted at 8:02PM on Jul 10th 2007 by steel buildings
8. Nice job Mark and I wouldn't be surprised to see these numbers rise over time. TV is eye candy and HD TV is like eye candy on crack....pleasing to watch for the eyes and you can't get enough of it!
~b.
Posted at 10:21AM on Jul 11th 2007 by William Sager
9. Congratulations. And thank you for providing some of the best HD content available for those of us with big-ass HD TVs.
Posted at 5:22PM on Jul 11th 2007 by John Morgan
10. Related to this and your previous HDNet post, I watch about 90% HD content these days, except sports. It's painful to watch a Ranger or Mavs game in standard def, but it still amazes me how few games are broadcast in HD. I live in Denton, so we don't get Mavs games on HDNet for some reason. Pair that with FSN's horrible HD coverage and I get to see maybe 15% of the Rangers and Mavs in HD. I don't understand; I thought we were living in a top-10 TV market here.
The NFL understands completely; the only content you have to watch in standard def is NFL Europe and some AFL games, and who really cares about those?
I look forward to the day when I can see ALL Mavs and Rangers games in HD and when the networks start covering the games like they can take advantage of a full 16:9 and not have to squeeze all the content and graphics into the middle 4:3.
Posted at 9:01PM on Jul 11th 2007 by John
11. Mark, You are a really good on picking the right original programming for HdNet.
One thing i believe would be good too is have a program or channel like the one from www.MyCancunTV.com for travelers like me.
Posted at 11:32PM on Jul 11th 2007 by Christopher
13. I love HDNet and HDNet movies! You're doing a great job with the programming. I finally get to see The Black Donnellys on my HD TV. I also enjoy Arrested Development, Nothing But Trailers and the concerts.
Mark, you rock!
Posted at 2:06PM on Jul 12th 2007 by Deborah
14. A well-deserved congrats to you and your team, Mark.
My cable provider offers somewhere around 15 different HD channels in my neck of the woods, and HDNet Movies is the only one I consider absolutely indispensable, to the point where I'd switch providers without blinking twice if it were dropped from the line-up.
Posted at 2:19PM on Jul 12th 2007 by Adam
15. Now all you have to do is get rid of Rather and people may take you seriously.......
Posted at 2:33PM on Jul 12th 2007 by Jim P
16. Congrats! I need to get another HD TV so I can really get some high quality video content like HDNet offers.
Jon Sanderson
Posted at 2:37PM on Jul 12th 2007 by Jon Sanderson
17. Congrats to HDNet for it's accomplishments in the HD space, the real test comes when DTV gets it's new bird running. It slips through the cracks sometimes, but props to Darrell and the folks at HDNet Sports for the the quality product they put out each and every time.
Keep it up.
Posted at 3:06PM on Jul 12th 2007 by Big John from LA
18. Keep the HD coming or my huge screen will be a blank hole on the wall.
Posted at 6:35PM on Jul 12th 2007 by Michelle Steffes
19. God bless HDNET i enjoyed watching hockey on it this year, really made the game more exciting, and I cant wait till i get to see the cubs play on HDNET :)
Posted at 1:44AM on Jul 13th 2007 by Alex Eyanson
20. Nice. Now I just need to get an HDTV!
Posted at 1:46AM on Jul 13th 2007 by Tyler Wilson

1. You're doing great work, keep it up!
Posted at 2:10PM on Jul 10th 2007 by Doug Stewart